Highlight Your Best Features
It happens so often that bars and restaurants will fail to show off the products that they are attempting to sell. It is really important to understand that you are in the business of providing the best options and presenting them in such a way to make your customers’ experience a great one. LED lights are eye-catching and attention-grabbing, they are no obtrusive and help focus eyeballs on whatever product or feature you would like them to. The pictures above are a great example of how to create top of mind awareness on the products you want to highlight to your customers.
Use LED Neon Flex Signs to Help your Brand
Traditional Neon Signs hold a special place in the public eye. They remind us of a simpler time, a time before social media and influencers. The look might be missed but the technology involved definitely is not. LED neon signs are a great option to make your interior and exterior signs stand out. They come in a variety of colors and can be color changing – same sign different color to suit the occasion. LED neon flex not only looks amazing but it has none of the dangerous downsides associated with traditional NEON signage. It is not exclusively used in signs, it is fantastic as cove lighting and even parameter outdoor lighting to highlight features in the building. You can even add a call to action like the sign above -allowing people to check-in, helping your brand go viral.
It has always been a pet peeve of mine as a former restaurant owner, bright lights at the wrong time and dimmed lights at the wrong time. Nothing kills an atmosphere in a bar or restaurant than poor lighting and dimming. Like color temperature, dimming is such a simple fix espically with LED light technology and the right controls. It is advisable to run your business through the eyes of your customers. How they feel about their experience at your establishment might not be directly tied back to the brightness in the lights at the wrong time but it will affect their overall experience at a deep subconscious level. Our dimming system at Mastro’s steakhouse in Ft Lauderdale allows for the lights to be lowered to 1% of their capabilities without any flickering. With enough lights in place, this can have an amazing effect on the ambiance of the restaurant.
Smart Lights Need Smart Controls
You would not buy a new car if you couldn’t drive. It is no different with LED lights. They are smart lights with a lot of control options. The human eye can detect over 10 million colors, RGBA ( Red, Green, Blue, and Amber ) LED lights to have a combination of over 16 million different light colors to choose from, so you have 6 million to spare if you get bored:)
There are many different options when it comes to how you want to control the lighting at your establishment. The most basic is the on/off switch to very complicated systems that can store a vast amount of information, allowing many time/color/dim/fade scenarios. At Smart LED Concepts we manage all of the heavy lifting for you when it comes to programming your lights. This may be a straight 4 zone controller, wifi mobile app or a desktop computer that can be managed remotely by our team with the express permission of management. We can control the diming on a slow fade throughout the night so that customers will bot notice any sudden shift in light brightness.
Use your Coves
There is perhaps no better way to use RGBA LED tape light than in a well-designed cove. The most important thing to remember when lighting cove space is to hide the tape so it will not be exposed to the eye. Its all about the effect, not the source. Cove lights tend to create an even glow that turns the ceiling into its canvas. Its function is to complement the area, either to make it look bigger or cozier depending on what you have to work with.
Remember Your establishment needs proper lighting, this takes time planning and execution. Reach out to us today to learn more.
- Cut energy consumption up to 80%
- Provide a brighter / higher quality light
- Cut down maintenance Costs
- Expected ROI between (1.5 – 3 years)
- 5 Year Warranty
Want to attract more business?
Smart LED Concepts will work with your contractors and designers to create and illuminate custom lighting that will make your business shine.
Because Smart LED Concepts used LED fixtures in the venue, the running and maintenance cost is 70% less than venues that use traditional lighting methods.
Categories: Blog, Business, Commercial LED, Commercial Lighting, Electric, going green, Restaurant LightingDecember 18, 2018Share this post
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